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FOOD ART....

What is food art?..

- We have to create a special food and its packing. It has to be creative in a way that people will be interested to buy it because of it packing and the food inside. 

Brainstorming.. my 3 ideas: 

IDEA 1: A Food Calendar. 

- This is a calendar that has food behind each day. You will get a different kind of snack/ drink everyday. You don't know what food are you getting so it's a suprise for the contumer, it might be orange juice, chips or cookies. 

 

 

 

 

 

 

 

 

 

IDEA 2: Fruit shaped yogurt

- It's boxes of yogurts packaged in the favor of the yogurt. For example, if it's a box of banana yogurt, it will look a banana outside. 

 

 

 

 

 

 

 

 

IDEA 3: 2 in 1 cup with drink and snacks

- It's a 2 in 1 package. It looks like 2 cups stick together and there are different things in the 2 cups. One of the cups has the drink, you can choose what drinks do u want when u purchase it - coffee or a tea bag. The second cup has some snacks in it, which can be some nuts or cookies.

 

 

 

 

 

 

 

 

 

IDEA 4: Teddy bear with broken leg

- It a teddy bear with food! The teddy bear's leg is broken but there are some snacks in his pocket. The idea behind this is that after you eat the snacks, you will get well soon! There will be a little bag infront of the teddy bear, there are about 5 snacks in it. The costumers don't know what's in the bag so it will be a supirse and a gift from the teddy bear!

 

 

 

Our group's idea: 

- We are planning to make a chocolate dinosaur fossil cake. 

- Mood: mysterious 

- Cake's base: chocolate cake with chocolate icing 

- On top of the cake: White dinosaur fossils 

- Name of the food/ cake: The Dino Cake 

Designing the packaging: 

The packaging is liike a treausure box. 

- Idea behind it: The setting is in a forest type like of envioronment, people find this unexpectingly

- A gift from someone mysterise

- Color of the packaging: Gold and Sliver, with ribbons around it. 

- We chose gold and sliver as our final decision because we want it to look luxurious and glamours so people will be intrested in our food and packaging.  

- On top of the packaging: A map with a route to find this treasure box 

 

Materials used to make the cake: 

 

 

Chocolate Cake Powder

Chocolate Cake Powder

2 Eggs

2 Eggs

100ml Olive Oil

100ml Olive Oil

140ml Water

140ml Water

Baking and Measuring Tools

Baking and Measuring Tools

Materials used to make the packaging: 

 

 

A plain gift box

A plain gift box

Markers

Markers

Gold and Sliver Paint

Gold and Sliver Paint

Paint brush

Paint brush

Double sided tape

Double sided tape

Dates: 

Day 1:  27/11 (Fri): bring in materials & start building the box

Hayley: Markers 

Ho-Ming: Shoe box 

Vivian: card boards, tape 

From the classroom: Paint and brushes 

 

Day 2: 30/11 (Mon): Start painting and wait for it to dry 

 

Day3: 1/12  (Wed): Touch ups with the box and plan about materials to make the cake, place, time and how to present the cake and video's idea 

 

1. Where do we make it & film our video?

- Hayley's house on Saturday (5/12)

2. When do we buy & prepare the food?

- Saturday (6/12)

3. Editing: Sunday (6/12)

 

- Since we didn't like how our first packaging turned out, we made a new one on Saturday before we started cooking. We went to bought some material and food before we cook in Shatin. 

 

Process in class..

The Dino Cake

Final packaging & inspirations

Outside Influences: 

1. Alice in the Wonderland 

- This is the what makes us start thinking of the advertising's video idea - a treasure box. 

 

2. Indiana Jones 

- The idea that it's adventurous and we found our way to the treasures (the dino cake. Our target audiences are kids and teenagers. The main theme of this project is fun, adventurous and making people happy. 

 

3. Adventurous maps from Fiji 

- While i was thinking about the idea that's adventurous, it reminded me while i went to fiji for adventure week, I saw this kind of fiji treasure maps that's made of cloth. That's the reason why we included the map and the route on the box. 

 

4. Hayley's dog 

- While we were baking, Hayley's dog always come to us and try to give us something or get our attention. Dogs are very loyal and they will always tell their masters everything. Therefore we think of the idea that Hayley's dog lead Ho-Ming and me to find the treasure box. 

 

5. 

 

 

Overall reflection about final product, group work..etc.: 

- Overall I think our group did a great job. The food tastes good, the cake turns out like what we expected to make too which matches our group's idea of the fossil cake. 

- I think everyone in our group did equal work for this project. There wasn't any aguements during the process too, we all discuess before we start doing something or changing anything. For paperation, we all go to the supermarket to get the food together. While we making the packaging, everyone helped to make different parts such as painting, putting on the ribbons, drawing, gluing..etc. For presentations, we brought up the idea that we found the cake in the forest. We all take turns to film different parts such as cooking, and the advertising video. 

Advertising video: 

Settings: A forest, very gloomy, humid and mysterious place

Place: Hayley's house graden 

Story: A dog lead his masters to treasure box within the forest. What they didn't know was the dog has found a treasure box deep within the forest. Once they opened the box, inside they saw was a dinosaur fossil.

Roles: 

Ho-Ming: Acting as the dog's master

Vivian: Acting as the dog's master

Hayley: Fliming 

 

 

Final Product: 

 

 

Cutting paper

Cutting paper

Coving box with paper

Coving box with paper

Covering box

Covering box

Painting the box

Painting the box

Drawing box

Drawing box

1. If you had to create a similar portrait like this, who would you display on the wall and why?

- I would display someone who's influential or helped the country such as the president, big company's director..etc. In this case I would like to have Steve Jobs displayed on the wall because he's a very influential person who craeted Apple and everyone reconizge him. Also, we can remind people that Steve Jobs contributed a lot to our the technological industry and how he tried and experinment a lot of time to sucess. While being an artwork, it can also remind people about Steve Jobs's contribution and as an inspirational person. 

 

2. Where would you want to place it?

- I would want to place it in a tall building in public. This can show how important he is to the the techonology industry and more people can see it and use him as an inspiration. Since nowadays in Hong Kong it's getting very busy and people are working non-stop. Therefore i think we will need some new inspirations for people to try new things and remind them we always need to experience to sucess. Arts in public can also change the atmosphere and make it more relaxing and comfortable.

 

3. Other than black and white what color would you use? Why?

- I would use bright neon colors such as red/pink, yellow, orange and green to catch people's attention. Neon colors are the most eye-catching and it has the effect to brighten up the mood and atmosphere which it's usually used at night. By displaying neon colors artwork during daytime can make people feel fresh and inspirational. This can make a big comparsion between the black and white colors that have been used before. The colors can also show how passion and how Steve Jobs led us to the new stage of technological advancement.

 

Vivian Li      ART3C/4C.01   Mr. B

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